Mike Zecchino Portfolio


"Incredible creativity, incredible reliability and total appreciation for keeping in budget and on schedule." - Donald K. Cohen, Ph.D., President, Michigan Metrology, LLC

Whether a client is a local non-profit or a worldwide corporation, my goal is to make them proud of how their message is reaching the world. Here are some snapshots of projects of mine from the past several years:

4D Technology Corporation

I develop and implement 4D's entire marketing communications strategy, competing against larger, entrenched competitors to promote high-precision metrology (measurement) equipment. I wear many hats, providing user documentation, product photography, software testing and applications engineering as well.

Image: 4D Technology NanoCam Ad

Michigan Metrology

I made a small budget go a long way to promote Dr. Donald Cohen's one-man measurement services lab, which has thrived in a noisy market and through a down economy.

Image: Michigan Metrology Web Site

Renewable Energy Companies

I have a strong desire to promote companies that are developing energy production and conservation products.

Image: MaxOut Balancer Circuit on Solar Panel

Veeco Instruments

I oversaw communications and technical writing for four divisional facilities, working with a corporation-wide team to promote a consistent, worldwide message.

Image: Veeco Instruments NT Series Optical Profilers


As a startup LabSmith trusted me to help spread the word about their ground-breaking laboratory products. 18 years later they are still going strong.

Image: LabSmith Trade Show Graphics

The Nail Recording Studio

I promoted my own professional recording studio as well. Over the years I recorded many dozens of musical groups and voiceover, specializing in vocal and world music.

Image: The Nail Recording Studio  Image: The Nail Remote Recording Session

Partial Client List:


Renewable Energy

Scientific Research

Non-Profit Organizations

  • Physics Factory Science and Math Outreach
  • Batucaxé Afro-Brazilian Drum and Dance Ensemble
  • The Nail Recording Studio
  • Musical groups from the US, Brazil and other countries