Client Showcase - Digital Metrology Solutions
Digital Metrology provides software, measurement system development, consulting, and training for the metrology industry.
I began working with Mark Malburg in 2017 on a recommendation from Michigan Metrology’s Don Cohen. Since then we’ve developed a massive body of content that establishes Digital Metrology as “approachable experts.” Through a mix of web presence, social content, educational video series, and trade publication articles, we put this personality front and center, attracting entirely new audiences to Digital Metrology’s software and services.
Highlight project
in 2021 we released a new version of software aimed at the performance engines market. In the weeks before the launch we built a buzz with social posts featuring vintage auto culture scenes incorporating the new software’s icon. It was a fun and effective way to jump start the conversation!